Experience, Creativity, Quality
What I do
I write. I strategize. I help people and companies tell their stories in a way that sounds like them — not like a committee, not like a template, not like everyone else in their category.
Over the past twenty-plus years I’ve ghostwritten books, written white papers and thought leadership articles, and helped marketing teams produce content and content strategies they’re genuinely proud of. Some of my favorite projects are ones nobody will ever know I worked on — that’s the job, and I love it.
Most of my work has lived at the intersection of technology, leadership, and professional services — SaaS, telecom, B2B tech, executive development. I’ve written more than a few things about construction and sustainability, and I’ve ghostwritten a fair amount about mental health, fitness, and well-being — the kind of work where getting the voice right really matters.
My clients tend to be smart, busy people who know what good looks like and don’t have time to hand-hold a writer through basic decisions. If that sounds like you, we’ll probably get along great.
Why writing about magic makes me a better storyteller
I write character-driven epic fantasy, which is surprisingly relevant to marketing.
Writing fiction means living inside fictional people’s heads to figure out what they want, what they fear, and why those things matter to them. That’s not so different from understanding why a buyer hesitates, what makes a customer loyal, or what a reader needs to feel before taking action.
The psychology of story is the psychology of marketing. I just happen to use it to write about magic.
My novels aren’t for everyone. Neither am I. I’ve made peace with both.
